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LET'S DRIVE
​EMPLOYEE
ENGAGEMENT

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INTRODUCING
THE CUSTOMER
JOURNEY GAME

The Customer Journey Game is an interactive business board game designed to promote employee engagement in building a customer-centric culture in organizations.

With an innovative design, the game board replicates the stages of a customer journey, as well as the many touch points along the way.

The game enhances understanding of the end-to-end customer journey by emphazising how each engagement either positively or negatively impacts an entire experience.  The game enables employees to realize their impact on customer experiences and consider how they can  contribute to a smooth customer experience in the future.

LET'S DRIVE
EMPLOYEE
ENGAGEMENT

This innovative game combines experiential learning and the methodology of Monopoly™ to empower players to shape future business success through delivering exceptional customer experiences at every touch point.

Key objectives of the game include:-

  • drive teamwork & employee engagement

  • raise awareness of touch-points on a customer journey

  • involve employees in problem solving & solutions

  • create understanding that everyone has a role in CX

  • highlight the importance of customer retention

  • break down inter-departmental silos

  • increase cross company collaboration

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In the dynamic world of hospitality, providing exceptional guest experiences is not just a goal; it's a necessity.

 

In pursuit of experience excellence, it's essential that every member of your team, from front-line staff to senior management, is equipped with the skills and knowledge to deliver outstanding customer service. To bridge this gap and drive employee engagement in understanding the guest journey, we are excited to launch The Customer Journey Game - Hospitality Edition.

 

The Hospitality Edition of The Customer Journey Game is a transformative training resource designed to empower every individual in your hotel team. Whether they are one of your dedicated front-line heroes or an esteemed member of the head office, this interactive training game ensures that no one is left behind on the journey to delivering exceptional guest service.

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HOSPITALITY
JOURNEY
STAGES

The Customer Journey Game - Hospitality Edition was created to drive employee engagement in hotels, resorts and BnB's.  

 

Designed with the guest journey in mind, the game graphics emulate the hospitality industry and the journey replicates typical guest touch points along the way. These include:-

 

  • hotel search experience

  • consider & compare experience

  • arrival experience

  • check-in experience

  • and many more touch points..

​​

The Customer Journey Game - Hospitality Edition is appropriate for all levels of staff and can be played at conferences, events, meetings, cx / customer service training​.

With the 6 box bundle, hospitality establishments can now train staff anywhere, anytime on a 1 year license.

Customer Journey Game Hospitality board
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PLAY
ANYWHERE

ANYTIME!

AT COMPANY CONFERENCES, CORPORATE EVENTS & TRAINING!

Now you can train all your employees for 1 year for the cost of an average training session.

The Customer Journey Game corporate bundle allows companies to take advantage of the benefits of experiential learning at company conferences, corporate events, cx training sessions and customer service workshops.

With the corporate bundle you can launch a customer centric theme at your annual conference and roll it out through the company over the next year.  With the purchase of the 1 year license, companies can use the game anywhere, anytime.

company conferences

corporate events

sales meetings

cx or customer service training

employee onboarding sessions​

INVEST IN A
6 BOX CORPORATE

TRAINING BUNDLE

Investing in the Customer Journey Game - 6 Box Bundle enables trainers to facilitate the game with employees at all levels across the business. With a 1-year license, the game can be used anytime, anywhere, providing an engaging and impactful tool for driving a customer-centric culture throughout the organization.

  • 6 full sets of the game

  • One game box accommodates max of 8 players per team 

  • A 6 box bundle accommodates 6 teams with 8 players per team for a maximum of 48 players per session.  But don't worry, if that's not enough, you can purchase as many bundles as you need to accommodate larger groups for conferences, corporate events or cx training sessions.

  • 1 x The Customer Journey Game box includes:-

​​

  • 1 x fabric game board

  • 1 x set game cards

  • Acrylic player pieces

  • Happy customer tokens

  • Large dice

GET IT BRANDED! 

Companies have the option to purchase a branded version of The Customer Journey Game, which includes a logo on the fabric board and 72 game cards.

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book a facilitated
game for your NEXT CONFERENCE

Elevate your next conference with an unforgettable experience that energizes and inspires your delegates!

Lynn Baker, renowned Customer Experience Specialist, professional speaker, and creator of The Customer Journey Game, designed this unique experience to captivate audiences with an interactive and immersive approach that shifts mindsets, ignites engagement, and leaves a lasting impression.

The facilitated Customer Journey Game offers a dynamic two-hour session. It begins with a 30-minute keynote, "Beyond Service to Customer Experience," followed by 60 minutes of engaging gameplay where teams of up to 8 players collaborate and problem-solve. The session concludes with a 30-minute feedback session packed with valuable insights.

Transform your conference into an extraordinary event that delivers meaningful outcomes!

MORE ABOUT THE GAME

WATCH HOW
WE PLAY!

GAME GALLERY

WHAT OUR
CUSTOMERS ARE SAYING

The Customer Journey Game is the best team building activity I have done in my 22 year career in Marketing.

Our company ran the game at numerous events in Dubai and around 6 countries in the middle east and my colleagues & partners feel the same.

The strength of this game is that it reaches people from all career levels and conveys what excellence means in a retail experience in a fun, infomrative and simple way. 

IREM YAZLAR
HEAD BRAND MARKETING BSH BOSCH SIEMENS, DUBAI

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